Beretta - Silver pigeon

Agency: Leo Burnett

Client: Beretta

For the 'Beretta Silver Pigeon' project, we created a robotic pigeon model in CGI, made up of iconic elements from the Beretta shotgun. We underwent a very detailed concepting process as the pigeon needed to be animated and required to have not just an appealing look but also be functional for movement. We remodeled various components and reworked some portions to align with the product's look. Subsequently, we created a rig and animated various shots for the video and print. This was the first version of the project.

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STUDIO:
 
B612Studio
via Monte Nevoso,10
20131 Milan, Italy
T: 02 4537 1449
E: info@b612studio.com

AGENT:

Soldi&Donadello
T: +39 02 2840270
E: info@soldiedonadello.com

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